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Business Concepts: Exploring Careers in Business

ZTC resource for Business Concepts Course

The Nature of Business

Guiding Questions and Learning Objectives

decorative image

Image Source: Grisels D'An. "Ask Questions." Flickr.com

Guiding Questions

  • What are the forms and types of business organizations?
  • Who are the internal and external stakeholders of a business or organization?
  • What is the impact of internal and external environments on an organization?

Learning Objectives

After completing Unit 1, I will be able to...

  • identify the three forms and types of business organizations.
  • define the internal environment of an organization.
  • define the external environment of an organization.
  • describe the impact of internal and external environments have on an organization.

Key Terms to Learn and Understand

  • economic forces
  • technological forces
  • government/legislative forces
  • sociocultural forces
  • corporation
  • sole proprietorship
  • partnership

Internal and External Environments in Business

Chart: describing external and Internal Business Environments; text description beneath graphic

Exhibit 1.1 The Dynamic Business Environment (Attribution: Copyright Rice University, OpenStax, under CC-BY 4.0 license)

External and Internal Business Environments - Examples

External and Internal Business Environments
EXTERNAL INTERNAL
Global Leadership
Technological Managers
Economic Workers
Political/Legal Customers
Demographic Structure
Social Culture
Competitive Operations

The Basics of Business

Learn the Basics of Business

You might want to pursue a career as a physician, florist, game warden, systems analyst, or any of a thousand other opportunities. One thing that all careers have in common is that you need to have a basic understanding of business. We hope that you will consider a career in business, but if not, your success in whatever you choose will partially depend on your basic business skills. And that is why this text is so important.

Choose a Career

Because this introductory business course gives you a detailed overview of all of the areas of commerce, it will guide you in selecting a major should you elect to get a degree in business. Choosing a major in college is one of life’s true milestones. Your major essentially determines how you will spend the next four decades of your life. A marketing major will find a career in sales, marketing research, advertising, or other marketing-related fields. An accounting major will become (you guessed it) an accountant. Never take selecting a major lightly. If you work 40 hours a week for the next 45 years (less vacations), you will put in about 90,000 hours on the job. Don’t you think you should choose something that you will enjoy?

photo - forest service female employee

Exhibit 1.2  Finding one’s dream job requires combing through job descriptions, researching salary information, taking career-assessment tests, and shadowing others in the workplace. But sometimes people need some career advice or mentorship to “pivot” to a new career or to fine-tune their current job skills. That’s where Pivot Planet comes in—the company connects people around the world for a reasonable fee with advisors who offer one-on-one video and phone sessions to answers questions and provide insights about their particular profession. How can this type of advice and mentorship help individuals longing to change their career paths? (Credit: U.S. Fish and Wildlife Service Southeast Region/ flickr/ Attribution 2.0 Generic (CC BY 2.0))

Careers in Business

Professional Organizations


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